TETSURO
TAKEMOTO
Message from President and CEO
MESSAGE
Pursuing “good things” to
live in a new era
Passing on a prosperous Japan to the next generation through our
craftsmanship.
Okayama Prefecture boasts the largest production volume of cypress in Japan. This is due to the rich
cypress forests that grow in clusters in the northern part of the prefecture. This forest is an
important asset that our predecessors planted and nurtured after the war and has continued to this
day.
Our company was founded in 1955 in Tsuyama City, Okayama Prefecture as a company that manufactures
lumber using cypress logs produced in Okayama Prefecture. Since then, we have continued to challenge
“manufacturing” while responding to various changes in the world and the environment and needs
surrounding wood. Currently, we are developing products such as cypress wood and laminated wood,
processing materials used for housing, construction, etc. with a comprehensive system. We have shared
the desire to "create the best living space" within the company, and have carried out various
developments so far.
In recent years, working toward the SDGs and aiming for a sustainable society has become a common global
goal, and we are also focusing on expanding our business of planting and growing trees.
Japan is a country blessed with forest resources, even compared to the rest of the world with a forest
coverage rate of 67%, but because of the costs, more and more mountains are left unattended without
planting trees after logging, and this is a problem which is becoming more serious.
Until now, we have been making things with resources planted by our predecessors.
From now on, as a company that handles trees, we will firmly fulfill the important role of creating
future resources by planting trees after logging, protecting the mountain environment, and conveying to
children the necessity of wood as a sustainable resource.
With the three corporate philosophies that we have kept in mind throughout the ages, we will continue to aim for the realization of a sustainable society under the slogan of world-class forestry.
Tetsuro Takemoto
PHILOSOPHY
3
Prioritize customer interests
Solve customer problems
Giving top priority to contributing to society
Create better services and products
We provide “solution sales”.
Form a group of employees with a loving heart, strive to cultivate character, and to be spiritually rich
Have a loving heart and try to develop a
personality
With reference to Stephen R. Covey's "7 habits", which forms a group of
spiritually
rich
employees, we work on human resource development for all employees so that they
have a sense
of independence and a spirit of consideration for others on a daily basis.
Strive to create value through
originality
and ingenuity
Never satisfied with the status quo, we
constantly strive to improve quality
and efficiency in order to provide better
products to our
customers.
Looking for tomorrow's challenges from today's
results, never forgetting curiosity and ambition.